Innovation. Transparency. Collaboration on equal terms.
The future of collaboration between companies and hotels begins here.
On March 26, 2026, HRS will once again bring together leading hotel partners, industry associations, and company representatives in Cologne to discuss how modern corporate travel programs work—and what role hotels play in them.
The summit will focus on developments that will be crucial in 2026: data-driven decisions, AI-supported process control, sustainability as a selection criterion, and greater integration of meetings and lodging. We will show how hotels can strategically leverage these changes to increase visibility, quality, and demand.
Why participate?
Early insights into corporate requirements for 2026 Learn directly from procurement and travel experts how companies select hotels, which KPIs are crucial, and why data quality and process stability are more important than ever before. Who should participate? The summit is aimed at:
- Hotel chains & individual hotels
- Commercial & sales teams
- Sustainability managers
- Revenue management
- Partners who want to expand their corporate business in a targeted manner
Be there – and play an active role in shaping 2026.
(Language of communication for this event is German)
Location
Join us at our HRS Corporate Lodging Partner Summit 2026 in Cologne, which will take place at our headquarters in the heart of the city at Breslauer Platz 4, 50668 Cologne.
Breslauer Platz 4, 50668 Köln
Event agenda
26.03.2026
09:30
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09:30
Check In : Kaffee & Snacks
09:30
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09:45
Willkommensgruß der Moderatoren
09:45
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10:45
CEO Interview – Industry Outlook 2026 – Fireside Chat
10:45
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11:15
AI & Copilot – Wie Kunden ihre Procurement-Strategie neu ausrichten.
11:15
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11:30
Pause
11:30
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12:15
Transparenz, die Sichtbarkeit schafft - Supplier Performance Score
12:15
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12:45
Performance in Action – Wenn starke Hotels und Kunden gemeinsam Mehrwert schaffen
13:00
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14:30
Lunch & Networking Business Lounge
14:30
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16:30
Buchen Sie Ihre SPS Deep Dive Session mit Ihrem Account Manager
14:30
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15:30
Die Herausforderungen im MICE Bereich auf Hotel- und Kundenseite
15:30
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16:30
Corporate Club
16:30
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17:00
Restrospektive: Erkenntnisse, Learnings und der Schritt in Richtung Zukunft
17:00
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20:00
Networking
On Stage with the Change-Makers
Get inspired by the voices leading change in corporate lodging, payment, and sustainability.
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