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June 24, 2026

The Million-Dollar Blind Spot in Meetings Spend

How to Estimate Meeting Spend and Build a Business Case for Change

Most organizations manage travel with discipline - but meetings spend often remains fragmented, underreported, and difficult to control.

Kari Wendel

Kari Wendel

Vice President Lodging & Meetings

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Save Your Spot - July 23, 12 PM EST

Save Your Spot - July 23, 12 PM EST

From Our Speakers

Highlights and reflections from the experts who make our events so valuable.

Key Takeaways

  1. You do not need perfect data to take action.
  2. You need a credible estimate, a clear opportunity, and a practical roadmap for change.

Join this practical 60-minute webinar for meeting planners, meetings travel managers, and travel program leaders who need to bring more visibility, governance, and financial impact to their meetings program.

You will learn how to estimate your organization’s true meetings spend, identify where leakage and risk are hiding, and translate the opportunity into a clear business case leadership can act on.

Why attend


In this webinar, you will learn how to:

  • Estimate total meetings spend using data you already have
  • Identify the biggest sources of cost leakage, inefficiency, and unmanaged risk
  • Build a credible savings estimate without a lengthy audit
  • Translate operational pain points into executive priorities
  • Use a simple business case framework to gain internal support

What you will see

  • A live walkthrough of a Meeting Spend Estimator
  • Practical benchmarks and assumptions to size the opportunity
  • A panel discussion with experienced meetings leaders
  • A live exercise to build an executive-ready business case
  • Access to practical tools you can apply immediately after the session

Who should attend

This session is designed for:

  • Meeting planners and strategic meetings managers
  • Travel managers with meetings ownership or influence
  • Procurement leaders supporting meetings and events
  • Finance, operations, or transformation stakeholders focused on spend visibility